Globe Opens its Generation 3 Flagship Store in Cagayan de Oro

Setting a new global standard in retail experience, Globe Telecom unveiled its Generation 3 Store simultaneously in SM North Edsa, Quezon City, Manila and in Limketkai Mall, Cagayan de Oro.

The Globe Gen 3 stores will further engage and delight customers by fueling their passion in the areas of music, entertainment, productivity, and life. With the opening of the Gen 3 stores, Globe has topped some of the iconic stores in the US and around the world.

The unveiling of the Globe Generation 3 Store in Limketkai Cagayan de Oro hosted by Matteo Guidicelli and Maxine Monasterio
The unveiling of the Globe Generation 3 Store in Limketkai Cagayan de Oro hosted by Matteo Guidicelli and Maxine Monasterio
globe gen3 store cdo
Globe Gen3 Store in Limketkai Mall, Cagayan de Oro City (Photo Credits to:

Globe President and CEO, Ernest Cu said “Globe is proud to bring the Filipino consumers another world-standard differentiated experience. Our passion for our customers inspires us to end the year on a high note by bringing innovation a notch higher in our stores, one of our key customer touch points, allowing us to truly empower our customers’ digital lifestyles.”

The Globe Gen3 stores are home to various lifestyle zones with stories and exciting features for customers to experience and enjoy. These zones feature latest trends in product, people and even in business. Various lifestyle vignettes illustrate mobile and broadband technologies as connected solutions — featuring the latest devices, apps, digital connectors gadgets and services that contribute to the total interactive customer experience.

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The lifestyle zones will also highlight the stories of brand ambassadors every quarter. The store is a platform for the introduction of must-watch personalities who are blazing new trails in their respective Art, Community and Technology spaces. For the first quarter of 2015, with Music as the main theme, Globe Gen3 will feature four of the coolest DJs of this generation: DJ Badkiss, Callum David, Mars Miranda, and Eric Capili – who all have inspiring success story of JD Dela Paz, a Globe my Business ambassador and owner of fast-rising restaurant chain Size Matters.

The Globe Gen3 Store will also serve as a venue to introduce the LATEST products, devices, and services offered by Globe. To start, it is the first retailer in Asia to introduce and carry Google Cardboard, the fold-your-own virtual reality headset. Consumers can definitely expect more exciting products rolling out in the next quarters.

Globe Gen3 store 2

Apart from reconfigured store displays, customers can also check out the Play Bar explore the different featured apps and sit through one-on-one service consultations. Self-service tolls are available that allow better interaction with customer representatives through a video hotline.

“Exciting, unexpected, and experiential are the words to describe our Gen3 Stores. The concept and design of the Gen3 Stores have undergone intense research and consultation with the world’s top-notch designers and architecture experts. We are inviting customers to explore and be inspired by the stores’ four zones – music, entertainment, productivity, and life so they can fully enjoy a wonderful world,” said Joe Caliro, Glove Head of Retail Transformation and Management.

The Globe Gen3 stores are designed by Tim Kobe, founder and CEO of Eight, Inc. His most famous work is the Apple Store in New York. On his design plan for Gen3 plan for Gen3, Tim Kobe shared, “The space is dynamic. It changes with new stories and experiences that support different events and moments. We have elements that move and reconfigure, the way entertainment venues support great concerts or shows.”

Tim Kobe also shared the importance of functionality in the Globe GEN3 Stores, saying “Retail is one touch point where brands build relationships and sell products and services. It is important today to have a place to demonstrate what you stand for. More than 50% of the reason why someone engages with a brand comes from word of mouth. Interestingly, 80% of word of mouth comes from direct experience. Designing the experience is critical to building brand advocates.”

Leading up to the launch of the GEN3 Stores, Globe, collaborated with homegrown Philippine artists who took part in one of the telco’s biggest transformation projects to better serve its customers. Led by multi-awarded artist Ross Capili the artists turned their design inspirations into live art galleries, showcasing murals exhibiting Globe’s brilliant vision, complementing the look, feel, and experience of its GEN3 Stores.

By 2015, Globe is set to convert more of its existing stores into GEN3 Stores to bring the world-class telco retail experience to more Filipinos.

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Support Sendong Survivors’ PagBAG-o Project

Nearly three years ago (December 16, 2011), Cagayan de Oro was put in a state of emergency due to the devastation typhoon Sendong (international name: Washi) brought to the city. Thousands of families lost their homes and loved ones. Now 3 years after, a lot of survivors (families) now live in relocation areas trying to start over again.

Xavier Ecoville is among those resettlement communities where survivors are working hard to have their lives back by making a living through various livelihood projects supported by Ateneo de Cagayan University, donors and valued partners. This self-sustaining designed community is located in Lumbia, Cagayan de Oro City.

Cutting of Ribbon officially launching the PagBAG-o Project

Recently, PagBAG-o Project (Pagbag-o is a Visayan word that means Change) is launched aiming to give everyone a chance to change the lives of the Sendong survivors in Xavier Ecoville. PagBAG-o Project is a livelihood initiative of the Xavier Ecoville Multipurpose Cooperative’s sewing enterprise. It is a creative collaboration between the housewives who produce the bags and the Xavier University students and alumni who make the designs. It features customizable prints allowing groups and individuals to express their thoughts through the PagBAG-o Project’s sturdy and stylish products.




Buy these bags to support the Typhoon Sendong Survivors in rebuilding their lives. You can buy their bags for as low as P125 and they also accept bulk orders. If you are looking for Christmas giveaways/gifts, a personalized bag by them is a great idea! You may visit them at H-3B Miranda Building, Chaves St. Cagayan de Oro City. You may also contact them via email ( or call them at 09353709448.

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PBA All Filipino Cup 2014 in CDO

Calling all avid PBA fans or those who just want to see real hard court action! The PBA All Filipino Cup 2014 is coming to CDO on November 22, 2014 at the Xavier University Gym.


The game between Alaska Aces and Globalport Batang Pier in Cagayan de Oro is made possible by Buffalo Promotions, presented by Mayor Oscar Moreno, the City Government of Cagayan de Oro, and the Boy Scouts of the Philippines Cagayan de Oro Council. Game will start at 1:00PM.

Tickets are available at Centrio Mall Bridgeway (Groundfloor), Buffalo Resto Grill (Velez Street), DBA Traders (198 Corrales Avenue), Custrich in Divisoria, Dunkin Donuts, and Ororama.

  • Upper Box – Php400
  • Lower Box – Php800
  • Patron – Php1,200
  • Courtside – Php2,000

On Friday (Nov. 21), First 30 ticketholders to fall in line at Centrio Mall bridgeway (Near J.Co) will have photo opportunity with the Alaska Aces players. Visit Buffalo Promotions FB Page for more information and updates.

PBA Team Standing

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